Obiekt

Publisher:

Akademia Wychowania Fizycznego w Poznaniu

Place of publication:

Poznań

Format:

pp.35-41; 30 cm

NumberOfPages:

7

Previous title:

kliknij tutaj, żeby przejść ; Studies in Physical Culture and Tourism

Is part of:

Trends in Sport Sciences 2018 Vol.25 No.1

Abstract:

Introduction. The purpose of the study was to examine the motivations to participate in a half-marathon among two groups of university students (local university students and sport-tourists university students) and also to evaluate the differences between them. Material and Methods. The sample comprised 178 university students (59% of male and 41% of female) that participated in the 6th Poznan Half Marathon. To evaluate the motivation to participate in the half-marathon event, a selfconstructed questionnaire was used. Results. Results indicated that local university students and sport-tourists university students have similar forms of motivation and similar meanings to the event participation with some significance differences. Conclusions. In general, the findings of the present study provide an understanding of motivation to participate in a half-marathon event in different university student groups. These results might be useful for sport managers to analyze consumer behavior and utilize the results in their everyday practice, especially in the strategic planning, marketing and implementation of massive sport events.

Language:

eng

Rights Management:

Akademia Wychowania Fizycznego w Poznaniu ; Biblioteka Akademii Wychowania Fizycznego w Poznaniu

Rights:

wszystkie prawa zastrzeżone

Access rights:

dla wszystkich w zakresie dozwolonego użytku

License:

udostępnianie na podstawie umowy z właścicielem majątkowych praw autorskich

Rights holder:

Akademia Wychowania Fizycznego w Poznaniu

Digitisation:

Biblioteka Akademii Wychowania Fizycznego w Poznaniu

Location of original object:

Biblioteka Akademii Wychowania Fizycznego w Poznaniu

Digital object format:

application/pdf

ISBN/ISSN:

2299-9590

DOI:

10.23829/TSS.2018.25.1-5